Topher Laws – New RIDE Northwest Sales Rep

Topher Laws was born and raised in Portland before the town was exploited for its microbrews, coffee and hipness.  Rebel Skate afforded him the opportunity to start skateboarding and after returning his first plastic Black Snowboard, he took the cash from the local skate shop and bought his first real snowboard.  He soon realized that the lifestyle was going to take over and  it has shaped his life since then.  Twelve years ago he started Evergreen Industries, a sales agency that focuses on all things skate, snow and surf-related.

“I’m excited to be working with such a strong brand as RIDE.  Being from the Northwest I have always been a fan of the company.  As far a heritage goes, there are few brands that have the roots these guys have.  That added to the new infusion of personnel and team over there makes me super hyped on what is to come.  This also means I can bust out my old Jason Ford pro model with Preston bindings!” – Topher Laws

“After an extensive 8 month search and reading through literally millions of resumes, we finally did it.  We found the perfect rep.  I am stoked to welcome Topher Laws  to the family.  I mean, sure, the Ride sales force is so handsome that when they are all together people will mistake them for a boy band or a group of traveling male models.  But I say give the retailers what they want…and they want good looking reps.

Welcome to the party.” – Jim Linnberg, RIDE Sales Manager & Corporate Badass

 

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Ride Snowboards Edit at The Launch 2014

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Ride Snowboards took full advantage of The Launch 2014 amenities on and off the hill. Check out a recap of their week chopped into a few minutes with some boarding by Spencer Schubert, Brandon Davis, Spencer Whiting, Seamus O’Connor, Max Raymer and Tanner McCarty. Filmed and edited by Eli Olson.

Ride Snowboards at The Launch 2014 from Snowboarder Magazine on Vimeo.

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2013 Buckwild Snowboard Review by Shayboarder

Shay Boarder Testing the Ride 2013 Buckwild Snowboard

Read the Entire Review at Shayboarder.com

Location: Mission Ridge, WA

Snow Conditions: Hardpacked to softpacked groomers.

Setup: I rode the Ride Buckwild with Flux DMCC bindings and Vans Ferra boots size 8.

Size: 157cm

First Impression: The Buckwild probably has my favorite base graphic of 2013 and the actual ride of the board proves the fun you can have.

Weight: Average.

Flex: The Buckwild is built for freestyle but with a stiffer flex that generates a lot of pop and power through riding. Overall stiffer freestyle flex (it has a 6 on the scale and I’d agree with that). Stiffer flex from the bindings to the nose/tail of the board with a softer torsional flex for easier turning and response. The Buckwild features twin rocker with a minimal rocker featuring a long, stable flat zone that extends well beyond the inserts into the tip and tail.

Turning: Consistently an easy board to engage into turns and handled very well on edge/carving down the mountain. I liked immediately that I could charge with it without feeling unstable at any point, it handled the longer turns very well and you could just rip around on the board. The slimewalls helped absorb the mountain and good edgehold with the cleave edges.

Stable: When it came time to lap with the boys, it was the Ride Buckwild underneath my feet on the mountain. It held up for the hauling runs down the mountain, felt secure and stable. I snapped a lot of photos while riding this board and that to me is the most important review of stability, when I feel comfortable enough to ride while taking photos and trust in the board completely to not surprise me. Good edgehold with the cleave edge.

Pop: I played with the pop only on the mountains rollers and natural terrain, it felt pretty poppy and definitely an easier board to ollie than some others I had ridden. I noticed the board wasn’t as playful for buttering but it made up for it with the pop and stability factor.

Switch: The Buckwild is a true twin and rode like a true twin on the mountain. Didn’t encounter any differences in how it handled.

Overall Impression: The Buckwild offers up a park ride with the stability of the flat zone with Ride’s technology. It’s a good all-around snowboard, whether you want to ride the park or lap the groomers. The stiffer flex combined with the twin rocker and slimewalls, helped give it a really good stable ride down the mountain.

Shay’s Honesty Box: The Buckwild did a good job of standing out from the crowd at the demo and it received quite a bit of ride time because I didn’t want to get off of it. It was memorable, it was fun and it was one of my favorite boards of the Mission Ridge demo. I really liked the base graphic as well, pretty funny and at the time it was very true.

Read the Entire Review at Shayboarder.com

 


Mr. Tidbit’s Overview of the Buckwild

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